---
title: Sensefuel - The Blog
description: Everything you want to know to optimize the commercial performance of your e-commerce site
---

- [English](https://blog.sensefuel.com/en)
- [Français](https://blog.sensefuel.com)

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[![sensefuel-logo](https://blog.sensefuel.com/hubfs/Imported%20sitepage%20images/sensefuel-logo.svg)](https://www.sensefuel.com/en/)

- [Product](https://www.sensefuel.com/en/platform/tour)
- [Integration](https://www.sensefuel.com/en/deploy/get-started-in-no-time/)
- [Pricing](https://www.sensefuel.com/en/products-plans/)
- [Use case](https://www.sensefuel.com/en/use-case/)
- [Resources](https://www.sensefuel.com/en/resources/)

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- [Product](https://www.sensefuel.com/en/platform/tour)
- [Integration](https://www.sensefuel.com/en/deploy/get-started-in-no-time/)
- [Pricing](https://www.sensefuel.com/en/products-plans/)
- [Use case](https://www.sensefuel.com/en/use-case/)
- [Resources](https://www.sensefuel.com/en/resources/)
- - [English](https://blog.sensefuel.com/en)
    - [Français](https://blog.sensefuel.com)

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- [Contact](https://info.sensefuel.com/en/request-information-new)

[Contact](https://info.sensefuel.com/en/request-information-new?hsLang=en)

# Sensefuel, the blog!

Immerse yourself in the fascinating world of retail with our dedicated blog, where innovation, expertise and in-depth analysis come together to offer a unique perspective on the world of retail.

[All posts](https://blog.sensefuel.com/en) [E-commerce / Retail](https://blog.sensefuel.com/en/tag/e-commerce-retail) [Artificial Intelligence](https://blog.sensefuel.com/en/tag/artificial-intelligence) [E-merchandising](https://blog.sensefuel.com/en/tag/e-merchandising) [e-commerce search](https://blog.sensefuel.com/en/tag/e-commerce-search) [Hyperpersonalization](https://blog.sensefuel.com/en/tag/hyperpersonalization) [Composable Commerce](https://blog.sensefuel.com/en/tag/composable-commerce) [Corporate](https://blog.sensefuel.com/en/tag/corporate) [Product recommendation](https://blog.sensefuel.com/en/tag/product-recommendation)

[![E-commerce Product Discovery: Why does personalization completely change the search experience?](https://blog.sensefuel.com/hubfs/Product%20Discovery%20article.png)](https://blog.sensefuel.com/en/product-discovery-e-commerce-personalization)

## [E-commerce Product Discovery: Why does personalization completely change the search experience?](https://blog.sensefuel.com/en/product-discovery-e-commerce-personalization)

September 24, 2026

[E-merchandising](https://blog.sensefuel.com/en/tag/e-merchandising)

[Artificial Intelligence](https://blog.sensefuel.com/en/tag/artificial-intelligence)

[Hyperpersonalization](https://blog.sensefuel.com/en/tag/hyperpersonalization)

[e-commerce search](https://blog.sensefuel.com/en/tag/e-commerce-search)

[![Searchandising in e-commerce: Definition, limitations, and the transition to Intention-Driven Merchandising](https://blog.sensefuel.com/hubfs/Portique%20de%20v%C3%AAtements%20en%20boutique.png)](https://blog.sensefuel.com/en/searchandising-in-e-commerce-definition-limitations-and-the-transition-to-intention-driven-merchandising)

## [Searchandising in e-commerce: Definition, limitations, and the transition to Intention-Driven Merchandising](https://blog.sensefuel.com/en/searchandising-in-e-commerce-definition-limitations-and-the-transition-to-intention-driven-merchandising)

September 04, 2026

[E-merchandising](https://blog.sensefuel.com/en/tag/e-merchandising)

[Artificial Intelligence](https://blog.sensefuel.com/en/tag/artificial-intelligence)

[Hyperpersonalization](https://blog.sensefuel.com/en/tag/hyperpersonalization)

[e-commerce search](https://blog.sensefuel.com/en/tag/e-commerce-search)

[![Why choose a privacy-first AI search engine for your e-commerce in 2026?](https://blog.sensefuel.com/hubfs/Design%20sans%20titre%20-%202026-07-27T170821.662.png)](https://blog.sensefuel.com/en/why-choose-a-privacy-first-ai-search-engine-for-your-e-commerce-in-2026)

## [Why choose a privacy-first AI search engine for your e-commerce in 2026?](https://blog.sensefuel.com/en/why-choose-a-privacy-first-ai-search-engine-for-your-e-commerce-in-2026)

July 30, 2026

[E-merchandising](https://blog.sensefuel.com/en/tag/e-merchandising)

[Hyperpersonalization](https://blog.sensefuel.com/en/tag/hyperpersonalization)

[e-commerce search](https://blog.sensefuel.com/en/tag/e-commerce-search)

[![How to assess and optimize the relevance of an e-commerce site search ?](https://blog.sensefuel.com/hubfs/shutterstock_373891432.png)](https://blog.sensefuel.com/en/how-to-assess-and-optimize-the-relevance-of-an-e-commerce-site-search)

## [How to assess and optimize the relevance of an e-commerce site search ?](https://blog.sensefuel.com/en/how-to-assess-and-optimize-the-relevance-of-an-e-commerce-site-search)

May 20, 2026

[E-commerce / Retail](https://blog.sensefuel.com/en/tag/e-commerce-retail)

[Artificial Intelligence](https://blog.sensefuel.com/en/tag/artificial-intelligence)

[e-commerce search](https://blog.sensefuel.com/en/tag/e-commerce-search)

[![Search Abandonment: How Can You Use GA4 to Measure the Actual Lost Revenue from Your E-commerce Search?](https://blog.sensefuel.com/hubfs/iStock-1249101778.jpg)](https://blog.sensefuel.com/en/how-can-you-use-ga4-to-measure-the-actual-lost-revenue-from-your-e-commerce-search)

## [Search Abandonment: How Can You Use GA4 to Measure the Actual Lost Revenue from Your E-commerce Search?](https://blog.sensefuel.com/en/how-can-you-use-ga4-to-measure-the-actual-lost-revenue-from-your-e-commerce-search)

April 09, 2026

[E-commerce / Retail](https://blog.sensefuel.com/en/tag/e-commerce-retail)

[E-merchandising](https://blog.sensefuel.com/en/tag/e-merchandising)

[e-commerce search](https://blog.sensefuel.com/en/tag/e-commerce-search)

[![Retail 2026: Why search AI is your last line of defense against customer loss](https://blog.sensefuel.com/hubfs/2025.09-GenAI-acces-produits.jpg)](https://blog.sensefuel.com/en/why-search-ai-is-your-last-line-of-defense-against-customer-loss)

## [Retail 2026: Why search AI is your last line of defense against customer loss](https://blog.sensefuel.com/en/why-search-ai-is-your-last-line-of-defense-against-customer-loss)

April 08, 2026

[E-commerce / Retail](https://blog.sensefuel.com/en/tag/e-commerce-retail)

[Artificial Intelligence](https://blog.sensefuel.com/en/tag/artificial-intelligence)

[Hyperpersonalization](https://blog.sensefuel.com/en/tag/hyperpersonalization)

[e-commerce search](https://blog.sensefuel.com/en/tag/e-commerce-search)

[![Search Abandonment: The $2 trillion gap threatening your e-commerce business](https://blog.sensefuel.com/hubfs/iStock-1329553238%20(1)-1.jpg)](https://blog.sensefuel.com/en/search-abandonment-the-2-trillion-gap-threatening-your-e-commerce-business)

## [Search Abandonment: The $2 trillion gap threatening your e-commerce business](https://blog.sensefuel.com/en/search-abandonment-the-2-trillion-gap-threatening-your-e-commerce-business)

March 13, 2026

[E-commerce / Retail](https://blog.sensefuel.com/en/tag/e-commerce-retail)

[![E-commerce Merchandising Tools Market Size 2026 : Why is intent (IDM) becoming the new performance standard](https://blog.sensefuel.com/hubfs/iStock-1631115611.jpg)](https://blog.sensefuel.com/en/why-is-intent-idm-becoming-the-new-performance-standard)

## [E-commerce Merchandising Tools Market Size 2026 : Why is intent (IDM) becoming the new performance standard](https://blog.sensefuel.com/en/why-is-intent-idm-becoming-the-new-performance-standard)

February 20, 2026

[E-commerce / Retail](https://blog.sensefuel.com/en/tag/e-commerce-retail)

[E-merchandising](https://blog.sensefuel.com/en/tag/e-merchandising)

[Artificial Intelligence](https://blog.sensefuel.com/en/tag/artificial-intelligence)

[Hyperpersonalization](https://blog.sensefuel.com/en/tag/hyperpersonalization)

[![How to choose your e-commerce search engine in 2026?](https://blog.sensefuel.com/hubfs/iStock-1476897744.jpg)](https://blog.sensefuel.com/en/how-to-choose-your-e-commerce-search-engine-in-2026)

## [How to choose your e-commerce search engine in 2026?](https://blog.sensefuel.com/en/how-to-choose-your-e-commerce-search-engine-in-2026)

January 13, 2026

[E-commerce / Retail](https://blog.sensefuel.com/en/tag/e-commerce-retail)

[Artificial Intelligence](https://blog.sensefuel.com/en/tag/artificial-intelligence)

[e-commerce search](https://blog.sensefuel.com/en/tag/e-commerce-search)

[![E-commerce Search Engines: Growth, AI & TCO](https://blog.sensefuel.com/hubfs/iStock-1412921381.jpg)](https://blog.sensefuel.com/en/ecommerce-search-engine-ai-growth)

## [E-commerce Search Engines: Growth, AI & TCO](https://blog.sensefuel.com/en/ecommerce-search-engine-ai-growth)

January 05, 2026

[E-commerce / Retail](https://blog.sensefuel.com/en/tag/e-commerce-retail)

[Artificial Intelligence](https://blog.sensefuel.com/en/tag/artificial-intelligence)

[e-commerce search](https://blog.sensefuel.com/en/tag/e-commerce-search)

[![E-merchandisers: Strategies to maximize online revenue during sales periods](https://blog.sensefuel.com/hubfs/Pour%20Blog/AE-omnicanal-necessite.jpg)](https://blog.sensefuel.com/en/e-merchandisers-strategies-to-maximize-online-revenue-during-sales-periods)

## [E-merchandisers: Strategies to maximize online revenue during sales periods](https://blog.sensefuel.com/en/e-merchandisers-strategies-to-maximize-online-revenue-during-sales-periods)

October 30, 2025

[E-merchandising](https://blog.sensefuel.com/en/tag/e-merchandising)

[![E-commerce and artificial intelligence: a new era in customer experience](https://blog.sensefuel.com/hubfs/Pour%20Blog/e-commerce-artificial-intelligence-customer%20experience1.jpg)](https://blog.sensefuel.com/en/e-commerce-artificial-intelligence-customer-experience)

## [E-commerce and artificial intelligence: a new era in customer experience](https://blog.sensefuel.com/en/e-commerce-artificial-intelligence-customer-experience)

August 26, 2025

[E-commerce / Retail](https://blog.sensefuel.com/en/tag/e-commerce-retail)

[Artificial Intelligence](https://blog.sensefuel.com/en/tag/artificial-intelligence)

[![Series: From search to product discovery using composable commerce. How to meet the challenges of e-commerce with a modern architecture](https://blog.sensefuel.com/hubfs/social-suggested-images/info.sensefuel.comhs-fshubfsPour%20webinars2024.12.12-composable-commerce-1.png)](https://blog.sensefuel.com/en/series-search-product-discovery-composable-commerce)

## [Series: From search to product discovery using composable commerce. How to meet the challenges of e-commerce with a modern architecture](https://blog.sensefuel.com/en/series-search-product-discovery-composable-commerce)

August 26, 2025

[Composable Commerce](https://blog.sensefuel.com/en/tag/composable-commerce)

[![Series: Hyper-personalizing the buying journey: an analysis of strategies employed by leading e-commerce companies](https://blog.sensefuel.com/hubfs/Pour%20Blog/series-hyper-personnalization-buying-journey.jpg)](https://blog.sensefuel.com/en/series-hyper-personalizing-buying-journey-analysis-strategies-leading-e-commerce-companies)

## [Series: Hyper-personalizing the buying journey: an analysis of strategies employed by leading e-commerce companies](https://blog.sensefuel.com/en/series-hyper-personalizing-buying-journey-analysis-strategies-leading-e-commerce-companies)

August 26, 2025

[Hyperpersonalization](https://blog.sensefuel.com/en/tag/hyperpersonalization)

Load more

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## [Survey Survey conducted in January 2026 on a panel of 1,300 consumers in Germany, France and the UK, designed to provide you with the behavioural data you need to understand the search practices and expectations of web users on e-commerce sites.](https://info.sensefuel.com/en/survey-of-product-search-habits-on-e-commerce-websites-2026-edition?hsLang=en)

[![Obersvatoire 2026](https://blog.sensefuel.com/hs-fs/hubfs/Obersvatoire%202026.jpg?width=2000&name=Obersvatoire%202026.jpg)](https://info.sensefuel.com/en/survey-of-product-search-habits-on-e-commerce-websites-2026-edition?hsLang=en) [Download](https://info.sensefuel.com/en/survey-of-product-search-habits-on-e-commerce-websites-2026-edition?hsLang=en)

## [E-book **Creating a hyper-personalized shopping experience: First steps** In this ebook, discover how to hyper-personalise your e-commerce. Learn how to tailor your site to each visitor's desires using AI, by following four key steps. Explore a practical strategy for real-time personalisation, boosting customer conversion and loyalty.](https://info.sensefuel.com/en/hyper-personalized-shopping-experience-lp-new?hsLang=en)

[![hyperperso-first-steps](https://blog.sensefuel.com/hs-fs/hubfs/Pour%20Landing%20Pages/hyperperso-first-steps.jpg?width=656&height=451&name=hyperperso-first-steps.jpg)](https://info.sensefuel.com/en/hyper-personalized-shopping-experience-lp-new?hsLang=en) [Download](https://info.sensefuel.com/en/hyper-personalized-shopping-experience-lp-new?hsLang=en)

Platform

- [A quick tour of the solution](https://www.sensefuel.com/en/platform/tour)
- [Why Sensefuel](https://www.sensefuel.com/en/platform/why-sensefuel)
- [Exclusive Core AI for eCommerce](https://www.sensefuel.com/en/platform/exclusive-core-ai)
- [API & Composable Architecture](https://www.sensefuel.com/en/platform/api-composable-architecture)
- [Products & Plans](https://www.sensefuel.com/en/platform/products-plans/)
- [Get started in no time](https://www.sensefuel.com/en/platform/get-started-in-no-time)

Retail Solutions

BY INDUSTRY

- [Fashion & Beauty](https://www.sensefuel.com/en/retail-solutions/category/fashion-beauty)
- [DIY & Garden](https://www.sensefuel.com/en/retail-solutions/category/diy-home-garden)
- [Homeware & Furniture](https://www.sensefuel.com/en/retail-solutions/category/homeware-furniture)
- [Consumer Goods](https://www.sensefuel.com/en/retail-solutions/category/Consumer-goods)
- [Consumer Electronics and Specialty Goods](https://www.sensefuel.com/en/retail-solutions/category/consumer-electronics-specialty-goods)

BY ROLE

- [E-commerce and merchandising teams](https://www.sensefuel.com/en/retail-solutions/role/e-commerce-merchandising-teams)
- [Developers and IT teams](https://www.sensefuel.com/en/retail-solutions/role/developers-it-teams)
- [Parners, Agencies and Integrators](https://www.sensefuel.com/en/retail-solutions/role/agencies-integrators)

Customers

- [Our customers](https://www.sensefuel.com/en/customers)

Resources

- [All resources](https://www.sensefuel.com/en/resources)
- [Blog](https://blog.sensefuel.com)

Company

- [About us](https://www.sensefuel.com/en/company)

Contact us

5 rue Hergé  
59650 Villeneuve d'Ascq  
[+33 9 72 80 47 27](tel:+33%209%2072%2080%2047%2027)  
[contact@sensefuel.com](mailto:contact@sensefuel.com)

[Follow us on Twitter](https://twitter.com/sensefuel_fr) [Follow us on LinkedIn](https://www.linkedin.com/company/sensefuel/)

Legal

- [Legal notices](https://www.sensefuel.com/en/legal-notice)
- [Privacy Policy](https://www.sensefuel.com/en/privacy-policy)
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